How to Grow Your Cell Phone Repair Business - CellSmart POS

Attracting $4 billion of revenue annually, it’s no wonder that new companies are continuously entering the Cell Phone Repair industry. What are you doing to grow your business in this competitive market?

Below we’re sharing a few tips to help you expand your cell phone repair business and grow your bottom line.

Create Happy Customers

Happy customers will tell their friends about their experience at your cell phone repair business, so it’s critical that you offer high-quality service. A repair POS (Point of Sale) system can help with organization and ultimately improve service. Your employees will be spending less time searching for pricing or checking inventory and more time focusing on the customer.

Retaining customers is a lot easier than recruiting new ones. Collect feedback and identify ways to improve your service quality. Your current customers will appreciate the gesture, and your future customers will benefit from any changes.

Optimize Your Website

When you have a problem, what is the first thing you do if you don’t know how to address it? If you’re like most people, you turn to Google. One of your top priorities should be to optimize your website to appear in Google’s search results. Here are three ways you can do that:

1. Start by identifying the keywords you want to be found for by prospects. Things like “cellphone repair in {YOUR CITY}” or “fix my cracked screen in {YOUR CITY}.”
2. Create and share content to help your prospective customers in the form of a blog. Be sure that you link to reputable sources to show credibility and use your keywords throughout.
3. Update your website design for usability. If you haven’t touched your site’s design in ten years, it’s likely time for an overhaul.

Strengthen Your Online Presence

There are many places around the web where to grow awareness for your brand.

1. Create and ask for backlinks or links to your website on other websites. Start with directories like your local Chamber of Commerce. You can also generate backlinks by guest posting about cell phone repair for other non-competing companies with a similar customer base.
2. Ensure that your social media accounts link back to your website and that your profiles are completed.
3. Create a listing on Google My Business and start asking your customers for reviews. Your reviews will serve as proof to people looking for products or services that you offer.

Advertise Online & Offline

Both online and offline advertising can help grow your cellphone repair business.

1. Think about the age of your customers to identify where to direct your social media advertising budget. Facebook generally attracts an older audience than Instagram or Snapchat.
2. Google AdWords is another important option for your online advertising.
3. Flyers, posters, and mailers are still a valuable way to find new customers – especially older generations.

Another way to grow your business is to expand your offerings. Sell more products or start offering services in other technology areas like computers or game consoles.

Your repair POS will help you keep up with your new found growth by tracking merchandise, storing customer information, and more! Start a free trial of CellsmartPOS now!